Return to peak after the hottest trough 1

2022-10-19
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Return to the peak after the trough

return to the peak after the trough | the sales volume of loaders in 2018 exceeded 119000, with a year-on-year increase of 22.0%

China Construction Machinery Information

Lao Tzu once said that "misfortune brings happiness and misfortune.". The implication is that misfortune and blessing are interdependent, but improper protection may affect the accuracy and performance of the instrument to transform each other. In the face of the performance of loaders in 2018, it can be said that after the trough, the peak is back

in December 2018, the 25 loader manufacturers included in the statistics sold 9832 loaders of various models, with a year-on-year increase of 18.8%. After two sales declines in February and September, the sales volume of loaders increased in the rest of the year, with a cumulative sales volume of more than 119000 units, an increase of 22.0% year-on-year

in December, the total sales volume of loaders of 3 tons and above exceeded 9000, accounting for 92.3% of the total sales volume, of which the sales volume of 5 tons of loaders was close to 6500

infrastructure + real estate recovery, full power for loaders

the downstream application fields of loaders include infrastructure construction, mining, irrigation and water conservancy, real estate construction and other fixed assets, which are investment projects that do not exist in digital display

since the bottom in August, the growth rate of national fixed asset investment has stabilized and rebounded, and infrastructure investment began to accelerate in the fourth quarter. Among them, infrastructure investment in November increased by 3.7% year-on-year, 0.4 percentage points faster than the first three quarters. In addition, the cumulative construction area of new houses in the month was +16.8% year-on-year, which differentiated from the growth rate of commercial housing sales area (+1.4%), indicating that developers took the initiative to adopt a high turnover mode of fast construction, fast opening and fast payment collection in order to alleviate the operating pressure, which promoted the continuous booming demand in the downstream. The recovery of infrastructure + real estate investment has greatly boosted the demand for construction machinery and equipment such as loaders

Zhongda loaders have become the main force, and rongchuang has won the third consecutive annual sales.

model data analysis: since 2018, about 108000 loaders of 3 tons and above have been sold in total, accounting for 90.7% of the total sales of the whole year. Among them, about 78000 loaders of 5 tons have been sold, accounting for 65.9%, and about 22000 loaders of 3 tons have been sold, accounting for 18.4%. The experimental speed is 300 ± 20mm/min; A total of 756 skid steer loaders were sold

from the change of product structure in the past three years, the recovery of large tonnage loaders of 3 tons and above is significantly better than that of other models, and they still occupy the main force of market sales

the market pattern is divided into three parts of the world, and Shandong is firmly at the leading position

regional competition pattern: Shandong, Hebei and Henan are still the three provinces with loader demand. In 2018, Shandong Province ranked first again with 6351 sets of sales volume; The cumulative sales volume of Henan and Hebei provinces is close to 5000 units, ranking second and third respectively; The sales volume of Jiangsu, Shanxi and Guangdong provinces is around 4000 sets

the Belt and Road has achieved great results, and the export sales volume has been increased.

export production and sales analysis: since 2018, in order to obtain the best effect, the export sales volume of loaders has been more than 1500 units every month. The export volume in December was 2286 units, accounting for 23.3% of the total sales volume, with a slight increase of 3.9% year-on-year. The annual export sales volume was about 23000 units, which has always continued the high light performance

analysis of export models: in 2018, more than 23300 loaders were exported, of which nearly 21800 were exported for models of 3 tons and above, accounting for 93.2%; More than 11000 5-ton models were exported, accounting for about 47.8%; More than 7800 3-ton models were exported, accounting for about 34%

with the in-depth promotion of the national the Belt and Road initiative, the state has increased its support for infrastructure investment in economically backward countries along the the Belt and Road from the aspects of technology, manpower, capital and so on. In addition, the international market position and brand strength of China's construction machinery enterprises have continued to improve. It has further promoted the export of China's construction machinery and equipment. Overseas performance is booming

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